Social Media Stories - Page 8

Global Stories

Social Media stories

World Cup talk dominated by halftime show, not brands

Brands are barely breaking through as US social media chatter is dominated by the halftime show, travel costs and controversy ahead of the tournament.

By Mark Tarre • 4 min read • Last month

Marketing Technologies

Older consumers drive sustainability ad performance

Older shoppers delivered 44% of the strongest response, suggesting sustainability ads can drive purchases as well as brand awareness.

By Regine Laguilles • 4 min read • Last month

Software-as-a-Service

DSi Compliance launches DS-Investigator for audio analysis

Law enforcement teams may cut review time as the platform tackles noisy, multilingual recordings and flags relevant evidence from $50.

By Mark Tarre • 4 min read • Last month

Digital Transformation

Tech reinvent as Hejaz teases 'Wahda' superapp launch

Weeks before a planned August debut, the app aims to entice more than 2 billion Muslims with chat, video and faith-based AI tools.

By Donovan Jackson • 4 min read • Last month

Samsung

Samsung unveils Sky Portal film above Sydney Harbour

Aerial screen stunt drew crowds to Sydney Harbour as Samsung used local footage to promote the Galaxy S26 series and its camera tools.

By Sean Mitchell • 3 min read • Last month

Software-as-a-Service

Mediaocean launches NIVO AI to cut ad setup by 90%

Pilot programmes suggest campaign setup could take a fraction of the time, with Mediaocean saying manual work fell by as much as 90%.

By Sean Mitchell • 3 min read • Last month

Marketing Technologies

MiQ expands Sigma ad tech with new tools in Australia

Advertisers in Australia can now use new planning and measurement tools as the platform rolls out across 18 countries and 40,000 campaigns.

By Sean Mitchell • 4 min read • Last month

Artificial Intelligence

Elon Musk sells the future, not the product. Founders should copy the craft and fear the rest

Investors are paying a premium for Elon Musk's narrative, even as Tesla's brand suffers and his empire's risks are shifted onto a single float.

By Dwayne Alexander • 9 min read • Last month

Customer Experience

Sprinklr launches LLM Insights to track AI brand visibility

Brands risk being misdescribed in AI answers as generative search reshapes discovery, prompting Sprinklr to add monitoring inside Insights.

By Sofiah Nichole Salivio • 4 min read • Last month

Digital Transformation

Audiences are cycling, not stacking: The new retention equation in media and entertainment

Rising prices and content overload are pushing viewers to treat subscriptions as temporary, forcing brands to rethink retention around re-entry.

By Braze • 6 min read • Last month

Phishing

Bitdefender report says scams now span every channel

Younger adults are now more likely to lose money to fraud as scams spread across texts, calls, social ads and messaging apps.

By Sean Mitchell • 4 min read • Last month

Network Infrastructure

How data centres make the FIFA World Cup possible

Broadcasters are using hybrid data-centre and cloud setups to stream 2026's expanded tournament live with lower latency and compliance risks.

By Lauren Macdonald • 6 min read • Last month

YouTube

YouTube launches FIFA Creator Cup for World Cup push

Thousands of football fans will be reached through a creator-led push as YouTube streams its first FIFA exhibition match worldwide.

By Sofiah Nichole Salivio • 3 min read • Last month

Stories from Other Regions

Social Media stories

Sandisk

Sandisk unveils FIFA World Cup 2026 USB-C flash drive

Australian fans and creators will pay AUD $69 and up for a licensed flash drive aimed at storing the flood of World Cup content.

By Sean Mitchell • 3 min read • Last month

Phishing

Zimperium signs UK distribution deal with ABC Distribution

The deal broadens access to mobile security tools as UK firms face rising attacks via smartphones, apps, QR codes and messaging platforms.

By Joseph Gabriel Lagonsin • 4 min read • Last month

Marketing Technologies

MiQ expands Sigma in UK with new measurement tools

Marketers gain new ways to track campaign performance as the UK rollout adds measurement and browsing analysis to MiQ's Sigma platform.

By Sean Mitchell • 4 min read • Last month

Software-as-a-Service

Zaro.ai emerges with USD $5.1 million pre-seed round

The funding will help Zaro chase enterprise clients as it enters a crowded AI software market with a model-agnostic workspace.

By Sofiah Nichole Salivio • 4 min read • Last month

Digital Signage

Bodycare picks PMC for AI-led UK high street return

The reopened chain's 2026 comeback hinges on technology that can link payments, CCTV and content as it targets 200 UK stores.

By Sofiah Nichole Salivio • 4 min read • Last month

Digital Transformation

Gen Z Australians shift product searches to social

Social feeds and AI now drive discovery for most young Australians, leaving Google first choice for just 26% of Gen Z shoppers.

By Regine Laguilles • 4 min read • Last month

Multi-factor authentication

FIFA fake hiring pages used to steal login details

Job seekers are being lured into fake FIFA hiring pages that harvest credentials and could expose work accounts to wider corporate breaches.

By Ondrej Mokos • 8 min read • Last month