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Infobip stories

Agentic AI foundation names David Nalley as Board Chair

Agentic AI Foundation taps AWS executive David Nalley as board chair while expanding to 146 members to push standards for agent-based AI.

By Sofiah Nichole Salivio • 4 min read • Thu, 26th Feb 2026

Global Stories

Infobip stories

Digital Transformation

Infobip RCS traffic surges 169% as US leads growth

Brands are moving beyond SMS, as Infobip's RCS traffic jumped 169.3% in the first half, with US interactions up 1,298.8%.

By Mark Tarre • 4 min read • Today

Digital Transformation

Infobip launches PitchMate AI agent for football fans

Football fans can now get fixtures, stats and games in WhatsApp and RCS as Infobip deepens its push into sports engagement.

By Joseph Gabriel Lagonsin • 4 min read • This month

Software-as-a-Service

Infobip jumps to 16th on Fortune Europe's innovation list

The Croatian group's climb into Fortune's top 25 highlights its growing AI push and puts it ahead of 51 rivals from last year's ranking.

By Sean Mitchell • 3 min read • Last month

Software-as-a-Service

Infobip named Gartner CPaaS leader in 2026 ranking

The ranking strengthens Infobip's position with enterprise buyers as CPaaS vendors compete to bundle messaging, voice and AI tools.

By Sean Mitchell • 3 min read • Wed, 20th May 2026

Data Protection

Infobip study finds CX investment gap in global brands

Many global brands are failing to match CX spending with the systems needed for AI-led customer journeys, according to new research.

By Sean Mitchell • 4 min read • Thu, 14th May 2026

Customer Relationship Management

Infobip & TGR Haas launch AI fan companion RaceMate

Fans of TGR Haas can now get live race data and quizzes in chat as Formula One teams race to deepen digital loyalty.

By Sean Mitchell • 3 min read • Mon, 4th May 2026

Unified Communications

Infobip launches AgentOS platform, targets agentic AI shift

The new system aims to help businesses turn stalled generative AI pilots into measurable returns by unifying customer data and oversight.

By Sean Mitchell • 3 min read • Tue, 14th Apr 2026

Unified Communications

Infobip embeds AI across operations at DevDays 2026

AI is now being woven into product development and internal workflows as the cloud communications group marks 20 years in business.

By Sean Mitchell • 4 min read • Mon, 6th Apr 2026

Unified Communications

Infobip report marks shift to omnichannel AI messaging

Infobip data shows single-channel alerts collapsing as brands pivot to omnichannel, AI-led conversations across SMS, RCS, WhatsApp and voice.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 20th Mar 2026

Partner Programmes

From the basketball court to the boardroom: pushing boundaries and building legacies at Infobip

From war-time basketball courts to steering Infobip's EMEA engine, a former “assist queen” shows how giving to others drives global growth.

By Alma Numić • 4 min read • Thu, 5th Mar 2026

Unified Communications

Infobip unveils AgentOS to power AI-first customer service

Infobip launches AgentOS, an AI orchestration layer unifying customer data and channels so autonomous agents can manage and personalise service.

By Catherine Knowles • 3 min read • Fri, 27th Feb 2026

Unified Communications

Infobip named top RCS for Business vendor by Juniper

Infobip tops Juniper RCS for Business 2026 leaderboard, hailed as leading Established Leader on reach, innovation and operator ties.

By Catherine Knowles • 4 min read • Fri, 20th Feb 2026

Data Protection

Infobip boosts WhatsApp marketing ROI with new API tools

Infobip upgrades its WhatsApp Marketing Messages API with optimisation tools that lift delivery rates and boost ROI by over 60%.

By Catherine Knowles • 4 min read • Thu, 12th Feb 2026

Unified Communications

Infobip refreshes leadership team with four promotions

Infobip promotes four long-serving executives to refreshed leadership roles, adding a Chief Innovation Officer and elevating alliances to the Board.

By Catherine Knowles • 4 min read • Fri, 16th Jan 2026

Stories from Other Regions

Infobip stories

Digital Transformation

Floward uses AI agents to handle seasonal WhatsApp spikes

Seasonal surges on WhatsApp are now being absorbed by AI, helping the florist cut costs 15% and keep replies to one minute.

By Sofiah Nichole Salivio • 4 min read • Last month

Data Analytics

UK businesses adopt RCS & AI for customer messaging

Fraud fears and rising smishing are pushing UK firms towards verified RCS and AI-led omnichannel chats, a new study finds.

By Sean Mitchell • 3 min read • Thu, 16th Apr 2026

Customer Experience

Infobip Startup Tribe backs UK startups with credits

UK startups can tap about GBP £45,000 in credits and mentoring as the five-year-old programme helps them avoid building communications systems from scratch.

By Sofiah Nichole Salivio • 4 min read • Fri, 27th Mar 2026

Customer Relationship Management

UK airlines turn to agentic AI & WhatsApp to cut queues

UK airlines are deploying agentic AI and WhatsApp chatbots to cut airport queues, ease staff strain and manage growing border disruption.

By Joseph Gabriel Lagonsin • 3 min read • Wed, 25th Feb 2026

Unified Communications

Infobip backs RCS, WhatsApp to cut UK returns costs

Infobip urges UK retailers to use RCS and WhatsApp to cut returns disruption as annual costs are forecast to top GBP £27 billion.

By Kaleah Salmon • 4 min read • Thu, 22nd Jan 2026